Sunday 6 October 2013

ACQUIRING THE NEW gTLD - IS IT RISKY??

According to recent meetings by the WHOs WHO of the domain industry, over the subject of introducing new generic Top Level Domains, some very big news have come up.
The Internet's governing body ICANN has accepted about 2000 applications regarding the introduction of new domain extensions which may include product related names like .Shoes and brand related extensions such as .Nike etc. 

With the announcement of this news, the future of the domain industry is highly unpredictable. While one may easily predict that .COM is going to be the unchallenged leader in the near future, long term perspective is still unpredictable. No one can predict if any of these new TLDs are going to be more popular than the older ones. Will they overcome .COM or not is a big question mark!! But for sure,with the advent of the new extensions, the vendors are finally going to have a hand on some of the domains which will stick to the minds of their customers, or lets say, perspective customers.

The introduction of new TLDs may mark a significant and massive change in the domain industry. The marketing industry is going to be affected at a great level. So, Internet Marketers better be prepared with this. Having a hand on some of the top domains with different extensions is anyways going to contribute to the online business.

If a particular classified extension becomes popular, chances are that others too may take off. Lets say, if .shoes becomes popular, there would be no shoe company without an online presence with a .shoes extension. The same applies to other extensions as well. Definitely, the domains are going to attain high value in such cases.

The SEO industry is going to change as a whole. Instead of competing on a particular keyword with a .COM extension, they will have the classified categories to compete in.

To conclude, I would say that the new upcoming domains have a huge potential in making your online presence felt. They may contribute significantly in shaping your online business, acquiring new markets, getting massive online consumers and ultimately, ruling a niche as a whole.

For those in the domaining industry, it is time for you to invest in this high-risk high-return venture. Acquire some of the top domains, sit on them for some 2-3 years and then cash out with extensive profits!!

WARNING- The venture may be risky and may lead to loss if the market does not get good response from the consumers as otherwise predicted!! 

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